Monday, February 15, 2010

Supplier Profile: Cutter & Buck

Company Spotlight: Cutter & Buck

Article Reprinted From Wearables Magazine 2/15/10


Joel Freet is the manager of corporate sales for Cutter & Buck

Wearables: How was Cutter & Buck founded?

Joel Freet: We were founded in Seattle in 1990 by two partners and a handful of employees that had left other Seattle apparel companies in the late '80s. Cutter & Buck was established as a classic American sportswear company and quickly found a home in specialty retailers, resort shops, and golf clubs across the country.

Wearables: What type of wearables does the company offer?
JF: In our Cutter & Buck brand, we offer performance fabric polos in a range of styles that range from on-course performance to executive level luxury. Dress wovens, sweaters, sweatshirts, and casual and performance outerwear are all included. In our Clique and New Wave Brands, we have stylish basic cotton and performance polos, cotton and polyester fleece, and basic and performance outerwear.

Wearables: What new trends will be or have been introduced for 2010?
JF: We have continued to add to our Epic Easy Care collection of woven shirts for men's and ladies, and this category has been trending very well for us in 2009 and into 2010. Performance overknits are blowing out in retail as well as corporate, and ladies outerwear continues to be successful by pushing the limit on styling.

Wearables: What markets are attracted to CB the most?
JF: Certainly the Services sector has been a large part of our business because we have really great options for employee purchase programs. Because of our intense focus on supplying complimentary ladies items, we have built very strong tradeshow and event business as well.

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